NATULID INC
OLGO creates vegan certified, soap-free solid bars with plant-derived ingredients in 100% recycled and recyclable packaging. Made by parents of three who believe sustainable changes can be beneficial, enjoyable, and convenient.
Created by Parents, Designed for Everyone
OLGO was born from a simple vision: making sustainable choices easier and more enjoyable for families. As parents of three, the founders understand the challenge of balancing convenience with environmental responsibility. That’s why OLGO solid beauty bars are crafted to deliver exceptional results while minimizing environmental impact.
Why Solid Beauty Matters
Traditional liquid shampoos and conditioners are up to 80% water, requiring plastic bottles and creating unnecessary waste. OLGO’s solid bars eliminate this entirely, offering concentrated formulas that last longer, travel better, and reduce plastic consumption significantly.
Our Commitment
- Vegan Certified – 100% plant-derived ingredients
- Soap-Free Formulas – pH balanced for gentle cleansing
- Refillable System – Reusable cases reduce waste
- 100% Recyclable Packaging – From production to delivery
- Cruelty-Free – Never tested on animals
- Free from harmful chemicals – No sulfates, parabens, or silicones
Complete Hair Care Collection
Marine Shampoo Stick
Scalp care and cooling shampoo featuring marine plants with biotin, charcoal, and menthol with natural mint oil. Refillable stick format for convenient use at home or travel. Perfect for deep cleansing and invigorating freshness.
Citrus Shampoo Stick
Refreshing citrus-infused solid shampoo that energizes your hair care routine. Plant-based formula in a convenient stick format. Awakens the senses while gently cleansing hair and scalp.
Aesty Hair Straightener
Nourishing conditioner for all hair types featuring argan oil, jojoba oil, and shea butter with bergamot scent. Provides deep hydration and smoothness. Perfect companion to OLGO shampoo bars.
The OLGO Refillable System
What makes OLGO truly unique is the innovative refillable case system. Each shampoo and conditioner stick comes in a 100% recycled and recyclable case that can be refilled indefinitely. This closed-loop system reduces waste while maintaining the convenience of modern hair care.
How It Works
- Purchase your initial OLGO stick in its reusable case
- Use the solid bar until empty (typically 2-3 months of daily use)
- Order a refill stick and simply insert into your existing case
- Recycle the minimal packaging from the refill
Environmental Impact
By choosing OLGO, each person can prevent approximately 6-8 plastic shampoo and conditioner bottles from entering landfills and oceans annually. With thousands of users worldwide, OLGO is making a measurable difference in reducing plastic waste.
Why Beauty Buyers Choose OLGO
Premium Quality Meets Sustainability
OLGO products deliver salon-quality results without compromising on environmental values. Each formula is carefully developed to provide excellent lather, gentle cleansing, and effective conditioning despite being completely soap-free and plant-based.
Market-Ready Advantages
- Growing demand for sustainable beauty products in the US market
- Premium positioning with accessible price points
- Multi-channel availability (Direct, Amazon, Specialty Retail)
- Instagram-worthy packaging appeals to eco-conscious millennials and Gen Z
- Strong brand story rooted in authentic family values
- Proven product performance backed by vegan certification
Retail Partner Benefits
- High-margin solid beauty category with strong growth trends
- Compact product size maximizes shelf efficiency
- Long shelf life reduces inventory risk
- Refill program drives repeat purchases and customer loyalty
- Differentiated offering in saturated hair care market
